For most business owners and leaders, one of the biggest challenges is accepting that your product or service isn’t for everyone. From the perspective of the person who is trying to make the sale – anyone with money in their pocket is a prospect. And so the effort to get their attention begins. Dollar after dollar is spent, trying to get …
What DO you do?
The Sparks Solution is a technology solutions company, but what does that mean? We develop creative, right-sized technology solutions based on your style, budget and goals. A few of our more common services are described below. Hosting Packages Web hosting services allow you to make your website accessible via the internet. The Sparks Solutions provides our hosting clients access to our …
Who Needs a Website?
As simple as it may seem, the question “Why does your business need a website?” often stumps business owners we consult with. While its become expected for ‘real’ businesses to have a website, is that enough of a reason to have one? And while that expectation factors into the need for the website, more important is what does the business owner …
Winning the Nerd Lottery – WWDC 2015
Every year, Apple holds a lottery to randomly select attendees to its WorldWide Developers Conference (WWDC). This year, The Sparks Solution won one of the highly coveted tickets. The 2015 WWDC was held June 8-12 in San Francisco and The Sparks Solution was there. The conference opened with Tim Cook giving the keynote address and talking about what’s coming next with Apple. …
Is Your Website Missing Something?
What do your customers to do when they are on your website that makes you consider their visit a success? This seems like a simple question, but few of us stop to think about it anymore – why does my business need a website? There’s a big difference between wanting a website that directs traffic to a brick and mortar location …
Writers for Hire
Why would your business pay to have someone at The Sparks Solution create written content including static website content, blog and social media posts? I mean, anyone can write, right? There’s a couple of benefits to having someone else create your written content: Time. Let’s face it, creating easy-to-read, relevant content is a skill and if you are out of practice, …
What Does Your Business Need?
The Sparks Solution can help your business with many of your technology needs. We develop right-sized, scalable solutions for your business’ needs based on your style, budget and goals. Our focus is to provide you what you a solution that not only gives you what you need now, but can also be built on as your business changes. Following are descriptions of …
Paying for SEO rankings
The Sparks Solution creates organic SEO (Search Engine Optimization) campaigns for our clients. This means that we do not pay for clicks or advertisements to improve our search engine rankings. We work with our clients to create value add content throughout their websites that is also impactful to their SEO rankings. This approach to rankings often takes more time and dedication, but …
Getting results from SEO & social media campaigns
Whether its SEO (Search Engine Optimization) or a social media campaign, sometimes it can be hard to tell when you have the right mix of frequency and content to meet your goals. That’s why its important to start with a baseline of online traffic to your website prior to starting either type of campaign. You have to understand where you are …
MarketMSO – Blog Training
All MarketMSO clients are invited to join team members from The Sparks Solution’s product development team from 6pm – 7pm (CT) Thursday, May 21st for our first live online training class. The first class will demonstrate how to use Market MSO blogging functionality. We will review creating a blog using: Images within the blog Featured images Different fonts and text styles Bullets …